We’ve been busy over the past few months adding great new features to the Trusted Data Interchange, making it the best free tag management system on the Internet, in addition to being the most trusted. Among the two that we’re most proud of are our new WordPress plug-in and the ability to place and manage tags with visual components like ad units or social sharing widgets.


WordPress tag management screenshot

We’ve deployed our WordPress plug-in to many sites since it went into beta in September — it also powers the corporate sites of both Mezzobit and DataNeutrality, natch. It’s super easy to use. Once you’ve set up your TDI account, you simply download the plug-in from WordPress.org and activate it. Then just connect your WordPress installation to your TDI account, choose the container you want to deploy to your website, and you’re live. All of the configuration of your TDI account still occurs in the TDI portal and is instantly reflected on your WordPress site.

We’re working on a version for Drupal that will be released soon, and if there are other platforms out there that need similar love, drop us a line or tweet us.

Our visual tag editor feature fills a need that every website operator has: how do I manage all of the visual modules of my page that rely on JavaScript, both first- and third-party. And how do I ensure that these elements don’t hang or break the rest of the page. In conversations that we’ve had with dozens of customers, this is a particularly big issue for ad units that rely on a cascading series of third, fourth and fifth party calls that add to page latency.

We offer two ways to handle this:

  • Technically savvy users can specify that a tag has a visual component and manually provide the CSS selection code that locates where the tag should be placed on the page. This is particularly easy if there is a unique ID associated with the page element where the tag should go.
  • But deep HTML/CSS understanding isn’t required to make this feature work. In the tag editor dialog box, you can activate a bookmarklet that displays the target page and permits you to just click on the location where the tag should be placed. The system will then display the CSS code associated with that location, which can be edited or accepted. You can re-situate a tag as many times as you like.

The addition of this feature now permits TDI to handle 100% of a customer’s tags — visual and non-visual, synchronous and asynchronous.

We’re working on a bunch of other enhancements to make TDI both more powerful and simpler to use, so let us know if there’s something you’d particularly like to see.

Mezzobit visual tag editor